{"id":111,"date":"2024-07-24T10:16:36","date_gmt":"2024-07-24T10:16:36","guid":{"rendered":"https:\/\/laotracalle.com.co\/?page_id=111"},"modified":"2024-09-21T18:27:06","modified_gmt":"2024-09-21T18:27:06","slug":"loc","status":"publish","type":"page","link":"https:\/\/laotracalle.com.co\/index.php\/loc\/","title":{"rendered":"LOC"},"content":{"rendered":"

[et_pb_section fb_built=\u00bb1″ custom_padding_last_edited=\u00bbon|tablet\u00bb next_background_color=\u00bb#ECE8E1″ admin_label=\u00bbHeader\u00bb _builder_version=\u00bb4.27.0″ _module_preset=\u00bbdefault\u00bb background_color=\u00bb#ECE8E1″ background_image=\u00bbhttp:\/\/laotracalle.com.co\/wp-content\/uploads\/2024\/08\/LA-OTRA-CALLE-LOC-1.jpg\u00bb custom_padding=\u00bb300px|158px|300px||false|false\u00bb custom_padding_tablet=\u00bb200px|220px|200px||false|false\u00bb custom_padding_phone=\u00bb200px|110px|200px||false|false\u00bb bottom_divider_style=\u00bbtriangle\u00bb bottom_divider_height=\u00bb40px\u00bb bottom_divider_flip=\u00bbvertical\u00bb bottom_divider_height_tablet=\u00bb24px\u00bb bottom_divider_height_phone=\u00bb21px\u00bb bottom_divider_height_last_edited=\u00bbon|desktop\u00bb background_last_edited=\u00bbon|phone\u00bb background_image_phone=\u00bbhttp:\/\/laotracalle.com.co\/wp-content\/uploads\/2024\/08\/LA-OTRA-CALLE-MOVIL.jpg\u00bb background_enable_image_phone=\u00bbon\u00bb da_disable_devices=\u00bboff|off|off\u00bb locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb da_is_popup=\u00bboff\u00bb da_exit_intent=\u00bboff\u00bb da_has_close=\u00bbon\u00bb da_alt_close=\u00bboff\u00bb da_dark_close=\u00bboff\u00bb da_not_modal=\u00bbon\u00bb da_is_singular=\u00bboff\u00bb da_with_loader=\u00bboff\u00bb da_has_shadow=\u00bbon\u00bb][et_pb_row _builder_version=\u00bb4.16″ _module_preset=\u00bbdefault\u00bb custom_padding=\u00bb42px||5px|||\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4″ _builder_version=\u00bb4.16″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.27.0″ _module_preset=\u00bbdefault\u00bb text_font=\u00bbTALLICA BOLD||||||||\u00bb text_text_color=\u00bb#ECE8E1″ text_font_size=\u00bb83px\u00bb header_font=\u00bbTALLICA BOLD||||||||\u00bb header_text_color=\u00bb#ECE8E1″ header_font_size=\u00bb80px\u00bb header_line_height=\u00bb0.9em\u00bb background_layout=\u00bbdark\u00bb custom_margin=\u00bb||50px||false|false\u00bb custom_margin_tablet=\u00bb||0px||false|false\u00bb custom_margin_phone=\u00bb||10px||false|false\u00bb custom_margin_last_edited=\u00bbon|tablet\u00bb text_font_size_tablet=\u00bb83px\u00bb text_font_size_phone=\u00bb50px\u00bb text_font_size_last_edited=\u00bbon|phone\u00bb text_line_height_tablet=\u00bb1.6em\u00bb text_line_height_phone=\u00bb1.6em\u00bb text_line_height_last_edited=\u00bbon|tablet\u00bb header_font_size_tablet=\u00bb80px\u00bb header_font_size_phone=\u00bb48px\u00bb header_font_size_last_edited=\u00bbon|tablet\u00bb header_line_height_tablet=\u00bb1em\u00bb header_line_height_phone=\u00bb\u00bb header_line_height_last_edited=\u00bbon|desktop\u00bb locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n

SOMOS LA OTRA CALLE<\/p>\n

[\/et_pb_text][et_pb_text _builder_version=\u00bb4.27.0″ _module_preset=\u00bbdefault\u00bb text_font=\u00bbHS NOVANO||||||||\u00bb text_text_color=\u00bb#FFFFFF\u00bb text_font_size=\u00bb19px\u00bb custom_margin=\u00bb11px|0px|28px||false|false\u00bb custom_padding=\u00bb|||15px|false|false\u00bb text_line_height_tablet=\u00bb\u00bb text_line_height_phone=\u00bb1em\u00bb text_line_height_last_edited=\u00bbon|phone\u00bb border_width_left=\u00bb4px\u00bb border_color_left=\u00bb#FF5205″ global_colors_info=\u00bb{}\u00bb]<\/p>\n

\u00a1No le pidas perros
a un gato!, somos
una BTL singular.<\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1″ custom_padding_last_edited=\u00bbon|phone\u00bb admin_label=\u00bbFeature\u00bb _builder_version=\u00bb4.27.0″ _module_preset=\u00bbdefault\u00bb background_color=\u00bb#ECE8E1″ custom_margin=\u00bb||||false|false\u00bb custom_padding=\u00bb0px||80px||false|false\u00bb custom_padding_tablet=\u00bb0px||80px||false|false\u00bb custom_padding_phone=\u00bb||20px||false|false\u00bb da_disable_devices=\u00bboff|off|off\u00bb global_colors_info=\u00bb{}\u00bb da_is_popup=\u00bboff\u00bb da_exit_intent=\u00bboff\u00bb da_has_close=\u00bbon\u00bb da_alt_close=\u00bboff\u00bb da_dark_close=\u00bboff\u00bb da_not_modal=\u00bbon\u00bb da_is_singular=\u00bboff\u00bb da_with_loader=\u00bboff\u00bb da_has_shadow=\u00bbon\u00bb][et_pb_row column_structure=\u00bb1_2,1_2″ _builder_version=\u00bb4.16″ _module_preset=\u00bbdefault\u00bb custom_padding=\u00bb70px||||false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb1_2″ _builder_version=\u00bb4.16″ _module_preset=\u00bbdefault\u00bb custom_padding=\u00bb10vw||||false|false\u00bb custom_padding_tablet=\u00bb120px||||false|false\u00bb custom_padding_last_edited=\u00bboff|tablet\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.27.0″ _module_preset=\u00bbdefault\u00bb header_2_font=\u00bbBebas Neue||||||||\u00bb header_2_text_color=\u00bb#293133″ header_2_font_size=\u00bb45px\u00bb custom_margin=\u00bb-65px||10px||false|false\u00bb scroll_fade_enable=\u00bbon\u00bb scroll_fade=\u00bb0|20|35|100|0|100|100″ header_2_font_size_tablet=\u00bb34px\u00bb header_2_font_size_phone=\u00bb30px\u00bb header_2_font_size_last_edited=\u00bbon|tablet\u00bb header_2_line_height_tablet=\u00bb1.1em\u00bb header_2_line_height_phone=\u00bb1em\u00bb header_2_line_height_last_edited=\u00bbon|phone\u00bb locked=\u00bboff\u00bb inline_fonts=\u00bbTALLICA BOLD\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n

CREAMOS EXPERIENCIAS Y ACCIONES <\/span>PARA PR; <\/span>TENEMOS UN ENFOQUE Y UNA <\/span>FORMA DIFERENTE DE HACER LAS COSAS, POR ESO NOS LLAMAMOS LA OTRA CALLE.<\/span><\/h2>\n

[\/et_pb_text][et_pb_divider show_divider=\u00bboff\u00bb _builder_version=\u00bb4.27.0″ _module_preset=\u00bbdefault\u00bb max_width=\u00bb100%\u00bb module_alignment=\u00bbleft\u00bb height=\u00bb24px\u00bb custom_margin=\u00bb||0px||false|false\u00bb border_width_top=\u00bb6px\u00bb border_color_top=\u00bb#FF5205″ locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_divider][et_pb_text _builder_version=\u00bb4.27.0″ _module_preset=\u00bbdefault\u00bb text_font=\u00bbHS NOVANO|900|||||||\u00bb text_text_color=\u00bb#293133″ text_font_size=\u00bb20px\u00bb text_line_height=\u00bb1.3em\u00bb text_font_size_tablet=\u00bb\u00bb text_font_size_phone=\u00bb14px\u00bb text_font_size_last_edited=\u00bbon|phone\u00bb locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n

Facilitamos Estrat\u00e9gica y eficientemente las din\u00e1micas comunicativas de nuestros clientes, para crear un impacto positivo tanto en los medios como en la sociedad; difundiendo el contenido de PR a trav\u00e9s de experiencias de marca, cuidando en detalle los aspectos est\u00e9ticos, t\u00e9cnicos y metodol\u00f3gicos de la ejecuci\u00f3n.<\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00bb1_2″ _builder_version=\u00bb4.16″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_video src=\u00bbhttp:\/\/laotracalle.com.co\/wp-content\/uploads\/2024\/08\/RECAP-LOC-2023-WEB.m4v\u00bb image_src=\u00bbhttp:\/\/laotracalle.com.co\/wp-content\/uploads\/2024\/08\/PORTADA-VIDEO-WEB-2.jpg\u00bb play_icon_color=\u00bb#ECE8E1″ font_icon=\u00bbI||divi||400″ use_icon_font_size=\u00bbon\u00bb icon_font_size=\u00bb61px\u00bb thumbnail_overlay_color=\u00bbrgba(41,49,51,0.5)\u00bb _builder_version=\u00bb4.27.0″ _module_preset=\u00bbdefault\u00bb custom_margin=\u00bb80px||80px||true|\u00bb custom_margin_tablet=\u00bb80px||80px||true|\u00bb custom_margin_phone=\u00bb0px||0px||true|false\u00bb custom_margin_last_edited=\u00bbon|phone\u00bb custom_padding=\u00bb172px|||||\u00bb custom_padding_tablet=\u00bb172px|||||\u00bb custom_padding_phone=\u00bb0px||||false|false\u00bb custom_padding_last_edited=\u00bbon|phone\u00bb animation_style=\u00bbfade\u00bb scroll_fade_enable=\u00bbon\u00bb scroll_fade=\u00bb0|20|20|40|0|100|100″ global_colors_info=\u00bb{}\u00bb play_icon_color__hover_enabled=\u00bbon|desktop\u00bb play_icon_color__hover=\u00bb#FF5205″][\/et_pb_video][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1″ _builder_version=\u00bb4.27.0″ _module_preset=\u00bbdefault\u00bb background_color=\u00bb#FF5205″ hover_enabled=\u00bb0″ da_disable_devices=\u00bboff|off|off\u00bb global_colors_info=\u00bb{}\u00bb sticky_enabled=\u00bb0″ da_is_popup=\u00bboff\u00bb da_exit_intent=\u00bboff\u00bb da_has_close=\u00bbon\u00bb da_alt_close=\u00bboff\u00bb da_dark_close=\u00bboff\u00bb da_not_modal=\u00bbon\u00bb da_is_singular=\u00bboff\u00bb da_with_loader=\u00bboff\u00bb da_has_shadow=\u00bbon\u00bb][et_pb_row column_structure=\u00bb1_2,1_2″ _builder_version=\u00bb4.27.0″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb1_2″ _builder_version=\u00bb4.27.0″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.27.0″ _module_preset=\u00bbdefault\u00bb text_font=\u00bbTALLICA BOLD||||||||\u00bb text_text_color=\u00bb#ECE8E1″ text_font_size=\u00bb83px\u00bb text_line_height=\u00bb1.5em\u00bb scroll_vertical_motion_enable=\u00bbon\u00bb scroll_vertical_motion=\u00bb0|25|25|100|2|0|0″ scroll_horizontal_motion=\u00bb0|50|50|100|10|0|10″ scroll_fade_enable=\u00bbon\u00bb text_font_size_tablet=\u00bb83px\u00bb text_font_size_phone=\u00bb72px\u00bb text_font_size_last_edited=\u00bbon|tablet\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n

NOS
ENFOCAMOS
EN:<\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00bb1_2″ _builder_version=\u00bb4.27.0″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_toggle title=\u00bbAMPLIAR LA BASE DE MEDIOS\u00bb open_toggle_text_color=\u00bb#ECE8E1″ open_toggle_background_color=\u00bb#293133″ closed_toggle_text_color=\u00bb#ECE8E1″ icon_color=\u00bb#ECE8E1″ toggle_icon=\u00bb||divi||400″ use_icon_font_size=\u00bbon\u00bb icon_font_size=\u00bb20px\u00bb open_icon_color=\u00bb#ECE8E1″ _builder_version=\u00bb4.27.0″ _module_preset=\u00bbdefault\u00bb title_text_color=\u00bb#ECE8E1″ title_level=\u00bbh3″ title_font=\u00bbBebas Neue|||||||#FF5205|\u00bb title_font_size=\u00bb26px\u00bb closed_title_font_size=\u00bb25px\u00bb body_font=\u00bbHS NOVANO||||||||\u00bb body_text_color=\u00bb#ECE8E1″ body_font_size=\u00bb16px\u00bb background_color=\u00bbRGBA(255,255,255,0)\u00bb custom_margin=\u00bb||0px|||\u00bb scroll_horizontal_motion_enable=\u00bbon\u00bb scroll_horizontal_motion=\u00bb0|20|20|40|1|0|0″ scroll_fade=\u00bb0|0|10|100|0|100|100″ border_color_all=\u00bbRGBA(255,255,255,0)\u00bb border_width_bottom=\u00bb4px\u00bb border_color_bottom=\u00bb#ECE8E1″ global_colors_info=\u00bb{}\u00bb]<\/p>\n

Aumentando la cantidad de medios TR1 que nos publican: Medios regionales de entretenimiento y medios de secciones afines: vida de hoy, salud y belleza, moda, etc.<\/span><\/p>\n

[\/et_pb_toggle][et_pb_toggle title=\u00bbGENERAR ALCANCE\u00bb open_toggle_text_color=\u00bb#ECE8E1″ open_toggle_background_color=\u00bb#293133″ closed_toggle_text_color=\u00bb#ECE8E1″ icon_color=\u00bb#ECE8E1″ toggle_icon=\u00bb||divi||400″ use_icon_font_size=\u00bbon\u00bb icon_font_size=\u00bb20px\u00bb open_icon_color=\u00bb#ECE8E1″ _builder_version=\u00bb4.27.0″ _module_preset=\u00bbdefault\u00bb title_text_color=\u00bb#ECE8E1″ title_level=\u00bbh3″ title_font=\u00bbBebas Neue|||||||#FF5205|\u00bb title_font_size=\u00bb26px\u00bb closed_title_font_size=\u00bb25px\u00bb body_font=\u00bbHS NOVANO||||||||\u00bb body_text_color=\u00bb#ECE8E1″ body_font_size=\u00bb16px\u00bb background_color=\u00bbRGBA(255,255,255,0)\u00bb custom_margin=\u00bb||0px|||\u00bb scroll_horizontal_motion_enable=\u00bbon\u00bb scroll_horizontal_motion=\u00bb0|20|20|40|1|0|0″ scroll_fade=\u00bb0|20|50|100|0|100|100″ border_color_all=\u00bbRGBA(255,255,255,0)\u00bb border_width_bottom=\u00bb4px\u00bb border_color_bottom=\u00bb#ECE8E1″ global_colors_info=\u00bb{}\u00bb]<\/p>\n

Impactando en todos los medios TR1 y TR2, a partir de su afinidad con nuestras actividades y formatos de contenido. Por ejemplo, determinar a cu\u00e1les medios les interesa asistir a un Press Junket y a cu\u00e1les recibir un comunicado.<\/span><\/p>\n

[\/et_pb_toggle][et_pb_toggle title=\u00bbINCENTIVAR LA RECURRENCIA\u00bb open_toggle_text_color=\u00bb#ECE8E1″ open_toggle_background_color=\u00bb#293133″ closed_toggle_text_color=\u00bb#ECE8E1″ icon_color=\u00bb#ECE8E1″ toggle_icon=\u00bb||divi||400″ use_icon_font_size=\u00bbon\u00bb icon_font_size=\u00bb20px\u00bb open_icon_color=\u00bb#ECE8E1″ _builder_version=\u00bb4.27.0″ _module_preset=\u00bbdefault\u00bb title_text_color=\u00bb#ECE8E1″ title_level=\u00bbh3″ title_font=\u00bbBebas Neue|||||||#FF5205|\u00bb title_font_size=\u00bb26px\u00bb closed_title_font_size=\u00bb25px\u00bb body_font=\u00bbHS NOVANO||||||||\u00bb body_text_color=\u00bb#ECE8E1″ body_font_size=\u00bb16px\u00bb background_color=\u00bbRGBA(255,255,255,0)\u00bb custom_margin=\u00bb||0px|||\u00bb scroll_horizontal_motion_enable=\u00bbon\u00bb scroll_horizontal_motion=\u00bb0|20|20|40|1|0|0″ border_color_all=\u00bbRGBA(255,255,255,0)\u00bb border_width_bottom=\u00bb4px\u00bb border_color_bottom=\u00bb#ECE8E1″ global_colors_info=\u00bb{}\u00bb]<\/p>\n

Logrando que nuestra base de medios publique m\u00e1s de una nota sobre un mismo contenido o noticia.<\/span><\/p>\n

[\/et_pb_toggle][et_pb_toggle title=\u00bbDIFUNDIR CONTENIDOS DE VALOR\u00bb open_toggle_text_color=\u00bb#ECE8E1″ open_toggle_background_color=\u00bb#293133″ closed_toggle_text_color=\u00bb#ECE8E1″ icon_color=\u00bb#ECE8E1″ toggle_icon=\u00bb||divi||400″ use_icon_font_size=\u00bbon\u00bb icon_font_size=\u00bb20px\u00bb open_icon_color=\u00bb#ECE8E1″ _builder_version=\u00bb4.27.0″ _module_preset=\u00bbdefault\u00bb title_text_color=\u00bb#ECE8E1″ title_level=\u00bbh3″ title_font=\u00bbBebas Neue|||||||#FF5205|\u00bb title_font_size=\u00bb26px\u00bb closed_title_font_size=\u00bb25px\u00bb body_font=\u00bbHS NOVANO||||||||\u00bb body_text_color=\u00bb#ECE8E1″ body_font_size=\u00bb16px\u00bb background_color=\u00bbRGBA(255,255,255,0)\u00bb custom_margin=\u00bb||0px|||\u00bb scroll_horizontal_motion_enable=\u00bbon\u00bb scroll_horizontal_motion=\u00bb0|20|20|40|1|0|0″ border_color_all=\u00bbRGBA(255,255,255,0)\u00bb border_width_bottom=\u00bb4px\u00bb border_color_bottom=\u00bb#ECE8E1″ global_colors_info=\u00bb{}\u00bb]<\/p>\n

Ofrecemos un punto de vista diferente, dise\u00f1ando contenidos atractivos y optimizados que le permiten al periodista o creador de contenido abordar la noticia y presentarla de forma relevante a sus seguidores o audiencias.<\/span><\/p>\n

[\/et_pb_toggle][et_pb_toggle title=\u00bbALCANZAR EL TOP OF HEART\u00bb open_toggle_text_color=\u00bb#ECE8E1″ open_toggle_background_color=\u00bb#293133″ closed_toggle_text_color=\u00bb#ECE8E1″ icon_color=\u00bb#ECE8E1″ toggle_icon=\u00bb||divi||400″ use_icon_font_size=\u00bbon\u00bb icon_font_size=\u00bb20px\u00bb open_icon_color=\u00bb#ECE8E1″ _builder_version=\u00bb4.27.0″ _module_preset=\u00bbdefault\u00bb title_text_color=\u00bb#ECE8E1″ title_level=\u00bbh3″ title_font=\u00bbBebas Neue|||||||#FF5205|\u00bb title_font_size=\u00bb26px\u00bb closed_title_font_size=\u00bb25px\u00bb body_font=\u00bbHS NOVANO||||||||\u00bb body_text_color=\u00bb#ECE8E1″ body_font_size=\u00bb16px\u00bb background_color=\u00bbRGBA(255,255,255,0)\u00bb custom_margin=\u00bb||0px|||\u00bb scroll_horizontal_motion_enable=\u00bbon\u00bb scroll_horizontal_motion=\u00bb0|20|20|40|1|0|0″ border_color_all=\u00bbRGBA(255,255,255,0)\u00bb border_width_bottom=\u00bb4px\u00bb border_color_bottom=\u00bb#ECE8E1″ global_colors_info=\u00bb{}\u00bb]<\/p>\n

Posicionamos marcas en el coraz\u00f3n de los medios creando acciones de valor que conectan emocionalmente a nuestros clientes con los periodistas y creadores de contenidos, convirti\u00e9ndolas en las m\u00e1s queridas para ellos.<\/span><\/p>\n

[\/et_pb_toggle][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1″ admin_label=\u00bbAbout\u00bb _builder_version=\u00bb4.27.0″ _module_preset=\u00bbdefault\u00bb background_color=\u00bb#ECE8E1″ da_disable_devices=\u00bboff|off|off\u00bb global_colors_info=\u00bb{}\u00bb da_is_popup=\u00bboff\u00bb da_exit_intent=\u00bboff\u00bb da_has_close=\u00bbon\u00bb da_alt_close=\u00bboff\u00bb da_dark_close=\u00bboff\u00bb da_not_modal=\u00bbon\u00bb da_is_singular=\u00bboff\u00bb da_with_loader=\u00bboff\u00bb da_has_shadow=\u00bbon\u00bb][et_pb_row column_structure=\u00bb2_5,3_5″ _builder_version=\u00bb4.16″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb2_5″ _builder_version=\u00bb4.16″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][dsm_masonry_gallery gallery_ids=\u00bb2145,1057,1058,1049,1050,1051,1052,1056,1053,1054,1055″ lazyload=\u00bbon\u00bb _builder_version=\u00bb4.27.0″ _module_preset=\u00bbdefault\u00bb scroll_fade_enable=\u00bbon\u00bb scroll_fade=\u00bb0|20|50|100|0|100|100″ global_colors_info=\u00bb{}\u00bb][\/dsm_masonry_gallery][\/et_pb_column][et_pb_column type=\u00bb3_5″ _builder_version=\u00bb4.16″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.27.0″ _module_preset=\u00bbdefault\u00bb text_font=\u00bbTALLICA BOLD||||||||\u00bb text_text_color=\u00bb#FF5205″ text_font_size=\u00bb83px\u00bb text_line_height=\u00bb1.5em\u00bb scroll_vertical_motion_enable=\u00bbon\u00bb scroll_vertical_motion=\u00bb0|25|25|100|2|0|0″ scroll_fade_enable=\u00bbon\u00bb text_font_size_tablet=\u00bb83px\u00bb text_font_size_phone=\u00bb72px\u00bb text_font_size_last_edited=\u00bbon|phone\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n

M\u00c1S DE
10 A\u00d1OS
DE\u00a0 BTL + PR<\/p>\n

[\/et_pb_text][et_pb_text _builder_version=\u00bb4.27.0″ _module_preset=\u00bbdefault\u00bb text_font=\u00bbHS NOVANO|900|||||||\u00bb text_text_color=\u00bb#293133″ text_font_size=\u00bb20px\u00bb text_line_height=\u00bb1.3em\u00bb custom_margin_tablet=\u00bb\u00bb custom_margin_phone=\u00bb\u00bb custom_margin_last_edited=\u00bbon|phone\u00bb custom_padding=\u00bb|160px||||\u00bb custom_padding_tablet=\u00bb|160px||||\u00bb custom_padding_phone=\u00bb|50px|||false|false\u00bb custom_padding_last_edited=\u00bbon|phone\u00bb text_font_size_tablet=\u00bb\u00bb text_font_size_phone=\u00bb14px\u00bb text_font_size_last_edited=\u00bbon|phone\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n

Estos a\u00f1os de trabajo y nuestros clientes, nos han permitido entender y controlar los principales factores de \u00e9xito, obteniendo cada vez mejores resultados y por supuesto un estilo \u00fanico de hacer las cosas.<\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1″ _builder_version=\u00bb4.27.0″ _module_preset=\u00bbdefault\u00bb background_color=\u00bb#FFFFFF\u00bb custom_padding=\u00bb0px||0px|||\u00bb da_disable_devices=\u00bboff|off|off\u00bb global_colors_info=\u00bb{}\u00bb da_is_popup=\u00bboff\u00bb da_exit_intent=\u00bboff\u00bb da_has_close=\u00bbon\u00bb da_alt_close=\u00bboff\u00bb da_dark_close=\u00bboff\u00bb da_not_modal=\u00bbon\u00bb da_is_singular=\u00bboff\u00bb da_with_loader=\u00bboff\u00bb da_has_shadow=\u00bbon\u00bb][et_pb_row column_structure=\u00bb1_2,1_6,1_6,1_6″ custom_padding_last_edited=\u00bbon|tablet\u00bb _builder_version=\u00bb4.27.0″ _module_preset=\u00bbdefault\u00bb custom_padding=\u00bb70px||||false|false\u00bb custom_padding_tablet=\u00bb||80px||false|false\u00bb custom_padding_phone=\u00bb50px||||false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb1_2″ _builder_version=\u00bb4.27.0″ _module_preset=\u00bbdefault\u00bb custom_padding=\u00bb100px||40px||false|false\u00bb custom_padding_tablet=\u00bb120px||||false|false\u00bb custom_padding_phone=\u00bb120px||||false|false\u00bb custom_padding_last_edited=\u00bbon|phone\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.27.0″ _module_preset=\u00bbdefault\u00bb header_2_font=\u00bbBebas Neue||||||||\u00bb header_2_text_color=\u00bb#293133″ header_2_font_size=\u00bb45px\u00bb custom_margin=\u00bb-65px||10px||false|false\u00bb scroll_fade_enable=\u00bbon\u00bb scroll_fade=\u00bb0|20|35|100|0|100|100″ header_2_font_size_tablet=\u00bb34px\u00bb header_2_font_size_phone=\u00bb30px\u00bb header_2_font_size_last_edited=\u00bbon|tablet\u00bb header_2_line_height_tablet=\u00bb1.1em\u00bb header_2_line_height_phone=\u00bb1em\u00bb header_2_line_height_last_edited=\u00bbon|phone\u00bb locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n

CERTIFICACIONES EN CURSO.<\/span><\/h2>\n

[\/et_pb_text][et_pb_divider show_divider=\u00bboff\u00bb _builder_version=\u00bb4.27.0″ _module_preset=\u00bbdefault\u00bb max_width=\u00bb100%\u00bb module_alignment=\u00bbleft\u00bb height=\u00bb24px\u00bb custom_margin=\u00bb||||false|false\u00bb custom_margin_tablet=\u00bb||-50px||false|false\u00bb custom_margin_phone=\u00bb||-50px||false|false\u00bb custom_margin_last_edited=\u00bbon|tablet\u00bb custom_padding_tablet=\u00bb||0px||false|false\u00bb custom_padding_phone=\u00bb||0px||false|false\u00bb custom_padding_last_edited=\u00bbon|tablet\u00bb border_width_top=\u00bb6px\u00bb border_color_top=\u00bb#FF5205″ locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_divider][\/et_pb_column][et_pb_column type=\u00bb1_6″ _builder_version=\u00bb4.27.0″ _module_preset=\u00bbdefault\u00bb custom_padding_tablet=\u00bb\u00bb custom_padding_phone=\u00bb0px||0px||false|false\u00bb custom_padding_last_edited=\u00bbon|phone\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_image src=\u00bbhttp:\/\/laotracalle.com.co\/wp-content\/uploads\/2024\/07\/Concious-Business-Logo-LOC.png\u00bb title_text=\u00bbConcious-Business-Logo LOC\u00bb align=\u00bbcenter\u00bb _builder_version=\u00bb4.27.0″ _module_preset=\u00bbdefault\u00bb max_height_tablet=\u00bb\u00bb max_height_phone=\u00bb180px\u00bb max_height_last_edited=\u00bbon|phone\u00bb custom_margin_tablet=\u00bb\u00bb custom_margin_phone=\u00bb-90px||-80px||false|false\u00bb custom_margin_last_edited=\u00bbon|phone\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_image][\/et_pb_column][et_pb_column type=\u00bb1_6″ _builder_version=\u00bb4.16″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_image src=\u00bbhttp:\/\/laotracalle.com.co\/wp-content\/uploads\/2024\/07\/Global-Green-Events-LOGO-LOC.png\u00bb title_text=\u00bbGlobal-Green-Events-LOGO-LOC\u00bb align=\u00bbcenter\u00bb _builder_version=\u00bb4.27.0″ _module_preset=\u00bbdefault\u00bb max_height_tablet=\u00bb\u00bb max_height_phone=\u00bb180px\u00bb max_height_last_edited=\u00bbon|phone\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_image][\/et_pb_column][et_pb_column type=\u00bb1_6″ _builder_version=\u00bb4.16″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_image src=\u00bbhttp:\/\/laotracalle.com.co\/wp-content\/uploads\/2024\/07\/Conscious-Business-Journey-Certigfication-LOC.png\u00bb title_text=\u00bbConscious Business Journey Certigfication LOC\u00bb align=\u00bbcenter\u00bb _builder_version=\u00bb4.27.0″ _module_preset=\u00bbdefault\u00bb max_height_tablet=\u00bb\u00bb max_height_phone=\u00bb180px\u00bb max_height_last_edited=\u00bbon|phone\u00bb custom_margin_tablet=\u00bb0px||||false|false\u00bb custom_margin_phone=\u00bb-30px||40px||false|false\u00bb custom_margin_last_edited=\u00bbon|tablet\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"

SOMOS LA OTRA CALLE\u00a1No le pidas perrosa un gato!, somosuna BTL singular.CREAMOS EXPERIENCIAS Y ACCIONES PARA PR; TENEMOS UN ENFOQUE Y UNA FORMA DIFERENTE DE HACER LAS COSAS, POR ESO NOS LLAMAMOS LA OTRA CALLE.Facilitamos Estrat\u00e9gica y eficientemente las din\u00e1micas comunicativas de nuestros clientes, para crear un impacto positivo tanto en los medios como en la sociedad; difundiendo el contenido de PR a trav\u00e9s de experiencias de marca, cuidando en detalle los aspectos est\u00e9ticos, t\u00e9cnicos y metodol\u00f3gicos de la ejecuci\u00f3n.NOSENFOCAMOSEN:Aumentando la cantidad de medios TR1 que nos publican: Medios regionales de entretenimiento y medios de secciones afines: vida de hoy, salud y belleza, moda, etc.Impactando en todos los medios TR1 y TR2, a partir de su afinidad con nuestras actividades y formatos de contenido. Por ejemplo, determinar a cu\u00e1les medios les interesa asistir a un Press Junket y a cu\u00e1les recibir un comunicado.Logrando que nuestra base de medios publique m\u00e1s de una nota sobre un mismo contenido o noticia.Ofrecemos un punto de vista diferente, dise\u00f1ando contenidos atractivos y optimizados que le permiten al periodista o creador de contenido abordar la noticia y presentarla de forma relevante a sus seguidores o audiencias.Posicionamos marcas en el coraz\u00f3n de los medios creando acciones […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-111","page","type-page","status-publish","hentry"],"yoast_head":"\nLOC - laotracalle.com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/laotracalle.com.co\/index.php\/loc\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"LOC - laotracalle.com\" \/>\n<meta property=\"og:description\" content=\"SOMOS LA OTRA CALLE\u00a1No le pidas perrosa un gato!, somosuna BTL singular.CREAMOS EXPERIENCIAS Y ACCIONES PARA PR; TENEMOS UN ENFOQUE Y UNA FORMA DIFERENTE DE HACER LAS COSAS, POR ESO NOS LLAMAMOS LA OTRA CALLE.Facilitamos Estrat\u00e9gica y eficientemente las din\u00e1micas comunicativas de nuestros clientes, para crear un impacto positivo tanto en los medios como en la sociedad; difundiendo el contenido de PR a trav\u00e9s de experiencias de marca, cuidando en detalle los aspectos est\u00e9ticos, t\u00e9cnicos y metodol\u00f3gicos de la ejecuci\u00f3n.NOSENFOCAMOSEN:Aumentando la cantidad de medios TR1 que nos publican: Medios regionales de entretenimiento y medios de secciones afines: vida de hoy, salud y belleza, moda, etc.Impactando en todos los medios TR1 y TR2, a partir de su afinidad con nuestras actividades y formatos de contenido. Por ejemplo, determinar a cu\u00e1les medios les interesa asistir a un Press Junket y a cu\u00e1les recibir un comunicado.Logrando que nuestra base de medios publique m\u00e1s de una nota sobre un mismo contenido o noticia.Ofrecemos un punto de vista diferente, dise\u00f1ando contenidos atractivos y optimizados que le permiten al periodista o creador de contenido abordar la noticia y presentarla de forma relevante a sus seguidores o audiencias.Posicionamos marcas en el coraz\u00f3n de los medios creando acciones […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/laotracalle.com.co\/index.php\/loc\/\" \/>\n<meta property=\"og:site_name\" content=\"laotracalle.com\" \/>\n<meta property=\"article:modified_time\" content=\"2024-09-21T18:27:06+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data1\" content=\"13 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/laotracalle.com.co\/index.php\/loc\/\",\"url\":\"https:\/\/laotracalle.com.co\/index.php\/loc\/\",\"name\":\"LOC - laotracalle.com\",\"isPartOf\":{\"@id\":\"https:\/\/laotracalle.com.co\/#website\"},\"datePublished\":\"2024-07-24T10:16:36+00:00\",\"dateModified\":\"2024-09-21T18:27:06+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/laotracalle.com.co\/index.php\/loc\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/laotracalle.com.co\/index.php\/loc\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/laotracalle.com.co\/index.php\/loc\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\/\/laotracalle.com.co\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"LOC\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/laotracalle.com.co\/#website\",\"url\":\"https:\/\/laotracalle.com.co\/\",\"name\":\"laotracalle.com.co\",\"description\":\"Lo Otra Calle \/ Ideas que hacen noticia - Especialistas en Eventos y Acciones BTL para PR\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/laotracalle.com.co\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"LOC - laotracalle.com","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/laotracalle.com.co\/index.php\/loc\/","og_locale":"es_ES","og_type":"article","og_title":"LOC - laotracalle.com","og_description":"SOMOS LA OTRA CALLE\u00a1No le pidas perrosa un gato!, somosuna BTL singular.CREAMOS EXPERIENCIAS Y ACCIONES PARA PR; TENEMOS UN ENFOQUE Y UNA FORMA DIFERENTE DE HACER LAS COSAS, POR ESO NOS LLAMAMOS LA OTRA CALLE.Facilitamos Estrat\u00e9gica y eficientemente las din\u00e1micas comunicativas de nuestros clientes, para crear un impacto positivo tanto en los medios como en la sociedad; difundiendo el contenido de PR a trav\u00e9s de experiencias de marca, cuidando en detalle los aspectos est\u00e9ticos, t\u00e9cnicos y metodol\u00f3gicos de la ejecuci\u00f3n.NOSENFOCAMOSEN:Aumentando la cantidad de medios TR1 que nos publican: Medios regionales de entretenimiento y medios de secciones afines: vida de hoy, salud y belleza, moda, etc.Impactando en todos los medios TR1 y TR2, a partir de su afinidad con nuestras actividades y formatos de contenido. Por ejemplo, determinar a cu\u00e1les medios les interesa asistir a un Press Junket y a cu\u00e1les recibir un comunicado.Logrando que nuestra base de medios publique m\u00e1s de una nota sobre un mismo contenido o noticia.Ofrecemos un punto de vista diferente, dise\u00f1ando contenidos atractivos y optimizados que le permiten al periodista o creador de contenido abordar la noticia y presentarla de forma relevante a sus seguidores o audiencias.Posicionamos marcas en el coraz\u00f3n de los medios creando acciones […]","og_url":"https:\/\/laotracalle.com.co\/index.php\/loc\/","og_site_name":"laotracalle.com","article_modified_time":"2024-09-21T18:27:06+00:00","twitter_card":"summary_large_image","twitter_misc":{"Tiempo de lectura":"13 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/laotracalle.com.co\/index.php\/loc\/","url":"https:\/\/laotracalle.com.co\/index.php\/loc\/","name":"LOC - laotracalle.com","isPartOf":{"@id":"https:\/\/laotracalle.com.co\/#website"},"datePublished":"2024-07-24T10:16:36+00:00","dateModified":"2024-09-21T18:27:06+00:00","breadcrumb":{"@id":"https:\/\/laotracalle.com.co\/index.php\/loc\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/laotracalle.com.co\/index.php\/loc\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/laotracalle.com.co\/index.php\/loc\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/laotracalle.com.co\/"},{"@type":"ListItem","position":2,"name":"LOC"}]},{"@type":"WebSite","@id":"https:\/\/laotracalle.com.co\/#website","url":"https:\/\/laotracalle.com.co\/","name":"laotracalle.com.co","description":"Lo Otra Calle \/ Ideas que hacen noticia - Especialistas en Eventos y Acciones BTL para PR","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/laotracalle.com.co\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"}]}},"acf":[],"_links":{"self":[{"href":"https:\/\/laotracalle.com.co\/index.php\/wp-json\/wp\/v2\/pages\/111","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/laotracalle.com.co\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/laotracalle.com.co\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/laotracalle.com.co\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/laotracalle.com.co\/index.php\/wp-json\/wp\/v2\/comments?post=111"}],"version-history":[{"count":162,"href":"https:\/\/laotracalle.com.co\/index.php\/wp-json\/wp\/v2\/pages\/111\/revisions"}],"predecessor-version":[{"id":2332,"href":"https:\/\/laotracalle.com.co\/index.php\/wp-json\/wp\/v2\/pages\/111\/revisions\/2332"}],"wp:attachment":[{"href":"https:\/\/laotracalle.com.co\/index.php\/wp-json\/wp\/v2\/media?parent=111"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}